Weekly Update: Apr 11–17, 2026
The numbers look great this week, but it doesn't feel that way. I built my first app with Claude Code!
More issues
Memo to Myself: The Three Money Thresholds
tl;dr Earn up to €100K with full effort. Save aggressively to €2.5M. Beyond €10M, give deliberately or stop — because past that point, the money owns me more than I own it.
Evaluating Copper and Google Calendar for CRM and Scheduling
This week I evaluated two tools: Google Calendar for scheduling and Copper as my CRM.
Context:
* Previously, I'd used Brevo for both scheduling and CRM. I switched away because the different tools (schedule, pipelines, contacts...) didn't work well together, and the interface and workflows felt poorly
Weekly Update: Apr 4-10, 2026
New client, finally driving the north star metric for client success, picking a CRM, and a case study that reminded me the program works and changes lives.
Weekly Update: Mar 28-Apr 3, 2026
Published quarterly review, refreshed ICP and offer, and broke my half marathon PR!
The Happiness Equation: How to Have Big Goals and Still Be Happy
The easiest way to be happy is to keep your expectations low. But what if you still want big goals? Here's how to have both.
Quarterly Review: 2026Q1
The most disciplined quarter of my business yet. 18 months of revenue data, a $24k investment in myself, and feeling like a €100k year is within reach.
Letter to Zi: On Freelancing, Productized Services, and the Multiple Streams of Income Trap (My Recommendations for Starting a Business)
Here's everything I know about starting a business so far: the freelancer vs. business owner decision, the multiple streams of income trap, the three phases of building and the key skills for each. Beware of taking advice at the wrong phase.
Weekly Update: Mar 21–27, 2026
Rather than my standard sections, I wanted to focus this week on the big picture: getting to a six-figure €100k run rate in 2026, managing cashflow after joining a $24k program, and what I'm changing to make it happen, starting with the offer and ICP.
Weekly Update: Mar 14–20, 2026
Ended a client engagement that wasn't working, joined a $24,000 coaching program for career coaches, Client G got an offer before he even landed in Germany, and broke my 10k PR: 57:57!! 🏅